Azure cloud infrastructure
The challenge
Some people hear “cloud infrastructure” and get excited, but most business and technical decision makers do not. Yet, the story around Microsoft Azure is pretty amazing. It features more than 300 data centers, cable crisscrossing over 60 counties, ground stations talking to satellites rotating the planet in three different levels of orbit. As amazing as the stats are, we decided the fast track to that story was show then tell.
3D interactive tour
Telling a clear cloud story — in 3D!
We built a slick, stylish, easy-to-engage with,3D web experience that reflected the quality, scope and complexity of what Microsoft has accomplished, yet allowed users to explore the scope of Microsoft’s investment in cloud infrastructure from the angle that interested them most.
From ground stations to satellites, we used the world itself as the focus point, highlighting the technology, the interconnectivity, the sustainability, security, reliability and, especially, Microsoft’s presence in specific countries or regions. All of it coming together as the story of just one way Microsoft is living up to it’s mission to empowering every person and organization on the planet.
Process
Explorations
